There’s something about getting a postcard in the mail that gets you all excited and joyful, which can’t be matched with an email or an SMS.
You probably get dozens of promotional emails per day that instantly get thrown into the spam or trash folder. At least when you get a postcard in the mail, you take the time to read it.
That’s why most businesses still use old-school postcards to promote their products. And more importantly to build a close relationship with customers.
If you’re thinking about using this same strategy and creating a personalized postcard for your business, we’ve got some great templates for you to choose from. Have a look. And find a few tips on how to make a postcard at the end of the list.
Printable Postcard Template for Travel Agencies
Postcards are the go-to choice for promoting a travel agency or business. It’s the ideal way to grab someone’s attention with a photo of beautiful scenery and offer a discount to book a tour of their dream vacation. This postcard template seems to check all the boxes for creating such an effective postcard design. It comes in Adobe Illustrator AI and EPS formats.
Modern Business Postcard Template
This postcard design is ideal for promoting a modern startup, agency, or business that specializes in providing B2B services. It comes with a stylish and creative design with lots of space to describe your business and attract with a photo. The template is available in both PSD and AI file formats.
Minimal Printable Postcard Template
Want to promote your latest clothing lineup to your existing customers? Then this elegant and minimal postcard template is made just for you. It’s especially suitable for high-end and luxury fashion brands for promoting their seasonal lineups. The template is very easy to customize and comes in AI, PSD, and InDesign formats.
Real Estate Postcard Template PSD
You can use this postcard template to promote your latest real estate properties. The front side of the postcard will let you add a beautiful photo of the property as well as some basic details. You can include your contact info and business details on the other side. It’s a very effective design for real estate agents and agencies.
Creative Business & Agency Postcard Template
The beautiful pastel colors and the fun typography design make this postcard template a great choice for promoting a creative agency or brand. It features a colorful design with illustrations and space to promote your services. The template comes in Photoshop and Illustrator formats.
Free Creative Travel Postcard Template
Whether you want to make a fun and creative postcard to send to a friend or promote a travel agency, this free template has the perfect design for your project. It has a beautiful travel-themed design with cool colors and elements. It comes in AI and EPS formats.
Free Minimal Travel Postcard Template
You can make a minimal and beautiful postcard for a travel-themed business using this free template. While it doesn’t have text placeholders, you can easily add your own text and descriptions to the template using Adobe Illustrator.
Fashion Brand Printable Postcard Template
Design a bold and minimal postcard to promote your fashion store using this printable template. It has a very clean design where you can showcase a product photo on the front and add other details on the back. Of course, you can add your own text, titles, and descriptions too. The template is available in AI and EPS formats.
Simple Travel Postcard Printable Template
Another beautiful and simple postcard template for promoting a travel agency. You can even use it to send a memorable postcard to your family or friends. The template comes with a simple design that you can edit using Photoshop to add more details about your travel agency and packages.
Pesta – Printable Postcard Template for Business
This is one of the most creative and colorful postcard templates on our list. It uses lots of abstract shapes and colors to create a very pleasant look for the entire postcard design. This template is ideal for startups and design agencies. As well as for many other businesses, especially for event organizers.
Interior Design Postcard Printable Template
This template is perfect for promoting architecture and interior design businesses. It uses a modern design with placeholders to include images of your latest products. On the backside, you can add details about your business and services too. The template comes in PSD format.
Printable Postcard Template for Photographers
The minimal and clean layout of this postcard template makes it a great option for promoting a photography business or studio. The template comes as a fully layered InDesign file that you can easily edit and customize to create a branded postcard for your business.
Free Travel Postcard Template
This postcard template is made with travel agencies and businesses in mind. It features a modern design with lots of ways to promote your travel and vacation services. The template comes in EPS format and it’s free for personal use.
Free Event Postcard Printable Template
You can use this postcard template to make a postcard to promote an event or conference. There are two sides to the template with fully customizable colors, fonts, and images. It’s available in EPS format.
Corporate Business Postcard Printable Template
If you want to make a postcard to promote your corporate brand or business, this template has the ideal design for you. The clean and modern layout with its business-style feel makes this a great choice for making a professional-looking postcard. The template includes space on both sides for describing your services.
Furniture Shop Postcard Template
This is one of the most beautiful postcard templates on our list. It features a very stylish design with an aesthetic feel. It’s perfect for promoting a modern furniture store. You can use the postcard to inform your customers of your sales, offers, and seasonal items as well. The template comes in PSD format.
Printable Postcard Template for Beauty Salon
If you’re launching a beauty salon or want to attract new customers, this postcard template will come in handy. It has a beautiful design to help promote your services to potential customers. There is enough space on both sides to describe your products. The template is available in AI and PSD formats.
Postcard Template for Gym & Fitness Centers
Sending a postcard can be an effective way to promote a gym or fitness center. You can even include a special offer to grab the attention of your potential clients. This template has a more stylish and energetic design to create such a printable postcard. It comes in PSD format with fully editable layers.
Medical Business Postcard Template
Promote your medical center or business using this modern postcard template. It allows you to easily create a simple postcard design to spread the word about your medical services and special offers. The template is available in PSD format.
Free Postcard Template for Photographers
This free postcard template is ideal for promoting a photography business. It has placeholders for including your photos as well as for describing your services. The template comes in AI and EPS formats.
Free Invitation Postcard Template
If you want to send an invitation to an event or special ceremony, this free postcard template will help you craft a professional invitation postcard with ease. It features a creative design with all the right elements for making a professional postcard.
Creative Fashion Vertical Postcard Template
You can use this printable postcard template to create a postcard in a unique style. It features a vertical design with an attractive layout. The template is perfect for promoting a fashion or apparel business. You can fully customize the design using Adobe InDesign.
Interior & Furniture Postcard Template
A clean, modern, and stylish postcard template for an interior design or furniture business. This template will help you print out a cool-looking postcard to attract more customers to your furniture store. The template features a vertical design and comes in a fully customizable PSD format.
How to Make a Postcard
There are a few different ways you can make a postcard at home or the office.
The first method is to grab a piece of thick paper and handcraft the postcard by yourself. This method is perfect if you just want to make one or two postcards for a friend or a family member. Check this video to learn how to handcraft a postcard at home.
If you want to send postcards to lots of people, like to a group of your loyal customers, you should create a digital postcard design and then print it out.
You can make your own printable postcard using software like Microsoft Word or Photoshop. But, as you’ll see in this tutorial video, it takes a lot of work to create one and we can’t really go into all the step-by-step details here.
We recommend using a pre-made printable postcard template. They are designed by professionals and are very easy to use. You can easily customize them to your preference too.
Grab a template from the list above and edit them using Adobe Photoshop, Illustrator, or Affinity Designer. Add your own images, change colors, change the text, and it’ll be ready to print in no time. It’s that simple.
If you’re not sure about using a premium template, try experimenting with a free template. We’ve included a bunch of free postcard templates in the list.